Branding Detroit's Tech Boom

Bureau Blank brands SI Detroit, a breakthrough forum convening Metro Detroit's software and Internet entrepreneurs.

You've heard of Silicon Valley and Silicon Alley, but what about Webward Avenue? A group of innovators in the Metro Detroit area are looking to make sure you take notice of the boom that's underway in the area.

SI Detroit, according to its mission, "was created by software and Internet entrepreneurs who recognized that Detroit's growing information technology community needed a forum that would foster information sharing, networking, and support."

We created the visual identity to help this first-of-its-kind event series make a bold impression as it launches its first event on March 19th.

Learn more about SI Detroit here and check out the below to learn more about the rise of tech in Detroit.

Inc. Magazine: How the Motor City Got Its Groove Back
CNN: Detroit: The Next Silicon Valley?
Bloomberg: Detroit Outgrows Silicon Valley in Technology Jobs